If you want to win the search engine race, you must learn how the search engines think.
The search engine does not “see” the webpage the way we see it; it reads only the text-based code behind it. This is why you will need some insight into HTML, the coding language used to produce webpages. If you do not know any HTML, we recommend that you read through one of the beginner’s guides to HTML first.
Many Web designers are using WYSIWYG (what you see is what you get) editors that hide the code from the Web designer. This is all very well when designing pages. When optimizing the page for search engines, however, you have to look under the hood and rewrite parts of the code itself.
Moreover, some Web design programs are notorious for producing bad code that is full of incorrect or superfluous tags. The HTML code produced by Word, for example, is filled with non-standard tags.
We recommend you to use the notepad and design the website basically table free & Css based.
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